COSMAX INC

Cerimide Cool Keeper

Slush-like formula gives coolness visually which can amplify the moisturizing effect. Also, ceramide, the main component of the stratum corneum of the epidermis layer of human skin, is added to the formula as one of the effective ingredients which prevents moisture loss and keeping skin moisturizing for a long-term.

Stand Number: B2 Hall: 15A

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Product headline
Slush-like formula gives coolness visually which can amplify the moisturizing effect. Also, ceramide, the main component of the stratum corneum of the epidermis layer of human skin, is added to the formula as one of the effective ingredients which prevents moisture loss and keeping skin moisturizing for a long-term.
Product - Description

A slush-like gel cream with instant cooling/calming and hydrating effect for dry and sensitive skin.

Product benefits
This product provides 3 different texture variations during the application. 1st you will get water bursting sensation which can lower the skin temperature. As rolling the product, may feel skin soothing/tendering effect as the specific polymer giving skin resilience and elasticity during rolling process for product absorption. Lastly you will get moisturizing feeling without stickiness and a thin moisture-layer is formed which fortifies skin moisturizing barrier with ceramide.
Technical details
1. Powerful water holding formula: Formula can hold a high amount of moisture ingredients, which helps preventing moisture loss from skin. And also with unique slush-like appearance offers better presentation of moisturizing and cooling effect. 2. Hydrophilic capsule ceramide: Since ceramides are a family of waxy lipid molecules, it is difficult to make watery formula with a high percentage of ceramides. However, by encapsulating ceramides and making them into hydrophilic capsules, it is possible to create water-rich formula. With this technology, consumers can enjoy soothing and deep moisturizing effect for a long-term. 3. Care-at-once: No wash, no peeling, no rinsing required. Also it can be used as after-sun product, gel cream, or night sleeping mask
What makes this product so special?
1. Cooling effect by water holding polymer: the specific polymer used to hold moisture and to form a slush-like shape, and also provides instant natural cooling effect without using any ethanol or cooling agents. 2. Improved smooth skin texture: Slush gel type regulates the texture of the skin. 3. Long-term skin improvement: 0.3% of hydrophilic capsule ceramide is added to the formula to give long-term moisturizing effect.
How does it relate to the story?
Most of the cooling gel formulas contain specific cooling agents such as ethanol, but cosmetic trends nowadays require all products to exclude any skin irritaion-causing ingredients under the name of derma- and so on for better marketing strategies. So, there have been a lot of efforts of cosmetic researcher to come up with more natural formula with less irritation and higher efficacy. This Ceramide cool keeper is the best one with relatively causing lower irritation with ingredients with a great skin-affinity. Not only does this slush-like formula preset a pleasant refresh feeling but also provide long-term moisturizing effect even after a full absorption due to high percentage of ceramide. Moreover, the formula contains liposomes which allow easier delivery of all moisturizing factors (ceramide in this case) inside the skin. This skin-friendly formula and actual efficacy including hydrating and moisturizing give the best solution compatible with all skin care categories.
Why the product/formulation is innovative?
This Ceramide Cool Keeper is an innovative formula by using COSMAX's new technology which has not been used in terms of formulating a gel cream product. Like mentioned above, one of the benefits of this formula is the fact that ceramides, which are one of the important components of skin for natural moisturization and building a strong skin barrier, are incorporated into the lipid complex(liposome), so they can be penetrated outer layer cells more effectively. Moreover, a special polymer is adapted to create instant cooling effect with an interesting slush-like formula. This polymer also provides soft rolling effect during the product application. Therefore, visualization and actual effectiveness have combined together that consumers can have fun/play with the product yet still get the efficacy from the product.

Timeline

27 November 2023

Platform Opening

12 February 2024

Entries closing

29 February 2024

Finalists Announcement

18 March 2024

Deadline for Receiving Products

22 March 2024

Awards Ceremony
Winners Announcement